Shinola
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SeekHow does a beloved brand find new energy so people don’t just buy in, they actually buy?
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RevealThey need to be charged up beyond Detroit to community-building on a greater scale.
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BelieveHow To Get Struck By Lightning, a brand book that linked the brand’s origin story to its products to its future through its icon, the sideways bolt.
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01
Bringing Purpose to Product Marketing
We launched Shinola’s latest in its “Great American Timepiece Series” with a campaign that celebrated not only Lady Liberty herself, but also several newly naturalized Great Americans.
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