SmashPop - Identity

Design / Packaging

Coming off a successful collaboration on their "Eat Your Vegetables" product campaign, Preacher worked again with healthy snack company, Snikiddy, to brand and design their exciting new creation – Smashpop. This delicious mashup of popped corn, whole grains and veggies needed an identity, and we were happy to help. Preacher designed vibrant custom packaging for three different flavors, as well as a suite of poppy point of purchase and retail collateral such as banners, endcaps and signage.

SmashPop 1 SmashPop 2 SmashPop 3 SmashPop 4 Smashpop 6 smashpop-new-2

Our Work

Past Work

Bonobos

The next generation men's clothing company, founded in e-commerce and reinventing the retail store.