Foot Locker

How can Foot Locker establish itself as a key player in spring style—just as wardrobes are taking new shape?

Flip fashion upside-down by inviting consumers to get dressed from toe-to-head instead of head-to-toe.

“Start with Sneakers,” a campaign that puts the brand in the spring style conversation of trendsetters with help from Coi Leray and Flo Milli.