Knob Creek - The Smokehouse

Design / Experiential / Partnership / Strategy

As a pre-prohibition style, 100-proof bourbon, Knob Creek has long prided itself on the painstaking process that goes into making full-flavored whiskey. But since nearly every small-batch bourbon brand out there today touts quality and flavor, it was time for Knob Creek to let people actually experience the difference for themselves. So during the high time of summer grilling season, we launched The Knob Creek Smokehouse: a meticulously crafted tasting experience that paid tribute to what it actually takes to achieve full-flavor. With custom-built smokers and our own team of renowned culinary and cocktail specialists, The Knob Creek Smokehouse gave people a one-of-a-kind sampling experience. There, we used our white oak barrels to infuse the flavor of our whiskey into slow-cooked garnishes, meats, and cocktails. By demonstrating the time and effort that goes into making every bottle of Knob Creek whiskey, we were able to prove to thousands of whiskey fans throughout the country that if you pay attention to detail, it might just pay you back.

PREACHER-KNOB-CREEK-THE-SMOKEHOUSE-27 PREACHER-KNOB-CREEK-THE-SMOKEHOUSE-29 PREACHER-KNOB-CREEK-THE-SMOKEHOUSE-2 PREACHER-KNOB-CREEK-THE-SMOKEHOUSE-28
PREACHER-KNOB-CREEK-THE-SMOKEHOUSE-17 PREACHER-KNOB-CREEK-THE-SMOKEHOUSE-16 PREACHER-KNOB-CREEK-THE-SMOKEHOUSE-30 PREACHER-KNOB-CREEK-THE-SMOKEHOUSE-31
PREACHER-KNOB-CREEK-THE-SMOKEHOUSE-1 PREACHER-KNOB-CREEK-THE-SMOKEHOUSE-3 PREACHER-KNOB-CREEK-THE-SMOKEHOUSE-4 PREACHER-KNOB-CREEK-THE-SMOKEHOUSE-6 PREACHER-KNOB-CREEK-THE-SMOKEHOUSE-5 PREACHER-KNOB-CREEK-THE-SMOKEHOUSE-7 PREACHER-KNOB-CREEK-THE-SMOKEHOUSE-8 PREACHER-KNOB-CREEK-THE-SMOKEHOUSE-9 PREACHER-KNOB-CREEK-THE-SMOKEHOUSE-10
PREACHER-KNOB-CREEK-THE-SMOKEHOUSE-12 PREACHER-KNOB-CREEK-THE-SMOKEHOUSE-13 PREACHER-KNOB-CREEK-THE-SMOKEHOUSE-14 PREACHER-KNOB-CREEK-THE-SMOKEHOUSE-15 PREACHER-KNOB-CREEK-THE-SMOKEHOUSE-18 PREACHER-KNOB-CREEK-THE-SMOKEHOUSE-19 PREACHER-KNOB-CREEK-THE-SMOKEHOUSE-20
PREACHER-KNOB-CREEK-THE-SMOKEHOUSE-21 PREACHER-KNOB-CREEK-THE-SMOKEHOUSE-32 PREACHER-KNOB-CREEK-THE-SMOKEHOUSE-22 PREACHER-KNOB-CREEK-THE-SMOKEHOUSE-33-NEW PREACHER-KNOB-CREEK-THE-SMOKEHOUSE-34 PREACHER-KNOB-CREEK-THE-SMOKEHOUSE-35

Our Work

Past Work